# Susie measures conversions

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Brand: userlist.com
Category: newsletter

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## Email content

Hi John,

By now, Susie’s automation in Userlist was running smoothly. But she still had one big question: are her emails actually helping Sparkle achieve growth goals?

So she added conversion goals to her workflows.

How many users created their first album after receiving onboarding emails?

How many users invited their teammates in the first five days?

How many accounts upgraded after receiving a promotion?

Susie could see the outcomes directly inside her workflows:

Now Susie could see exactly how her emails performed — and whether users reached key milestones within the right timeframe. Automation became something she could measure and improve.

Next, Susie will make her system easier to maintain using reusable building blocks.

Regards,

Jane & Benedikt.

P.S. Conversion goals are available on the Professional plan and above. See pricing page for details.

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