# 🐟 Our Secret Sauce

Canonical: https://brew.new/browse/templates/email/pt1_k97th1ybgfq9ydatd34pzn7tj58e5crg

Brand: tettra.com
Category: newsletter

![Preview of 🐟 Our Secret Sauce](https://cdn.brew.new/email-preview-31b017ea6313a708-tracking_r57tw10qgd3c65t525ypj3m3gn8dvyws-1789016082827.png)

## Email content

Hi there,

After studying existing knowledge management tools, we noticed they were failing users for 3 reasons:

They’re overly complex and require lots of manual work to add and organize content,

They fail to flag when content needs updating, leading to stale and outdated information, and

Team members are tired of dealing with problems #1 and #2, so they stop using the tools altogether.

We purposefully designed Tettra to solve the knowledge problems plaguing companies.

Here’s how we did it:

Tettra is user-friendly, not intimidating.

Find an intuitive page editor and an easy-to-follow activity page.

There's room to customize

With Kai's help, all team members will feel comfortable using it.

Tettra is designed for teams.

Content creation & upkeep shouldn't be solely on one person

Q&A in Tettra allows questions and answers to be captured from chat

Questions can then be assigned to in-house experts

Kai, the Tettra AI-assistant, can auto-generate FAQs and questions when info is missing

The Tettra way is better than the old way.

No more outdated wiki pages

Use an AI-powered workflow to capture info and verify for accuracy

Content is up-to-date and discoverable

Ask questions in chat or Tettra in everyday language and Kai will answer

Dig deeper into all of Tettra’s features here.

Cheers,

Andy Cook

CEO at Tettra

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