# Fundamentals of Attio (2/6)

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Fundamentals of Attio (2/6)

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Open Attio

Hi there,

Now that you’re up and running, we wanted to highlight the fundamental building blocks of Attio, objects.

Think of objects kind of like a table in a spreadsheet. Their attributes are columns and records are rows.

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Learn more about objects

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Represent your exact go-to-market motion

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Create relationships between your objects

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Completely customize your object’s attributes

If you have any questions or need some help, reply directly to this email.

— The Attio Team

The next gen of CRM: Powerful, flexible and data-driven, Attio makes it easy to build the exact CRM your business needs.

© 2026 Attio Ltd. All rights reserved.

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