# Developer First Call

Canonical: https://brew.new/templates/fal/developer-first-call

Brand: fal.ai
Category: welcome

![Preview of Developer First Call](https://cdn.brew.new/email-preview-022753bfea55c148-e6Re3urBIyoCfYk8JSqrt-1789527170940.png)

## Email content

fal

Pixel-art developer at a terminal facing a wall of glowing model tileswelcome to fal

First generation in under five minutes.

Your account is live. Grab a key, call any model from the gallery with one request, then scale the same code onto serverless GPUs.

Get your API key

the path

1

Create a key

One key authenticates every endpoint on the platform. No per-model signup, no separate billing to wire up.

2

Call a model — fal model apis

1,000+ production-ready image, video, audio and 3D models sit behind one API. Pick any model id from the gallery and send a single request.

fal.subscribe(model_id, { input })

3

Scale it — fal serverless, fal compute

When the code works, deploy the same function on fal serverless and autoscale it. For sustained training or batch inference, fal compute gives you on-demand H100/H200/B200 clusters.

Pixel-art scene generated on fal: a man watering a lawn as a film crew recordsone prompt, one endpoint — output from the gallery

where to go next

Browse the gallery, then pick your model.

Image, video, audio and 3D endpoints, each with the request shape and playground on the page. Swap a model id and your code keeps working.

Explore all models

Stuck on a request? Ask in Discord.

Our engineers and other developers are in there daily, comparing models, debugging payloads and sharing outputs. Post the error and someone will look at it.

Join the fal Discord

fal logoThe generative media platform for developers.

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