# AI FOMO? Learn from the Hygraph MCP power user: MAD Design

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Hi there,

Everyone's experimenting with MCP. Few are running it like MAD Design Group, a global furnishing collective selling into 75+ countries, Hygraph MCP's most prolific users.

On September 30th, Ederson Morche, their Head of Digital, will show us exactly how: the workflows, agents, and skills keeping their content pipeline moving at full capacity.

You'll learn:

Multi-brand, multi-market content ops, without losing local autonomy

A crawl-walk-run path to adopting MCP

What happens when Claude Code gets full schema access

Structuring content so AI agents don't get confused

Powering a customer service AI agent straight from your CMS

Plus live Q&A.

Don't miss it, book a seat

1783324971520

Paul Biggs

PRINCIPAL, PRODUCT MARKETING

AT HYGRAPH

Hygraph GmbH, Dircksenstraße 47, Berlin, Germany 10178, +49 30 288 79 641

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