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animoto.com · newsletter
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Animoto
My projects
Tips from a Template-teer / Lucas, Sr. Product Marketing Manager
Hi there,
If your audience is squinting to read your text, you've already lost them.
To make text pop, follow a simple rule: light text? Dark background. Dark text? Light background.
Try this free online tool to score your color combinations for readability or get help choosing a high-contrast color palette.
Here’s a template that does it well:
GIF showing how to make light text pop on dark backgrounds
Use this template
💡 Bonus tip: You can always apply transparency effects to any elements you add to your video. These help create layers and improve legibility without creating a distraction.
Try it out with these templates for upcoming holidays and events:
Father's Day Card
Happy Graduation
Celebrate Pride
See you next week with another tip and more templates!
– Luca
Template-teer and devoted cat dad
Animoto
Animoto Inc.
848 N. Rainbow Blvd. #3017
Las Vegas, NV 89107
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