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Run Brew straight from Claude

Hi {{ firstName | there }},

It's Thomas again. Last note, I showed you how Brew runs your follow-ups automatically. Here's what makes that even more powerful: you can drive all of it straight from your AI assistant. Brew speaks MCP, the open standard that lets your assistant use tools directly. Connect it once and you can build campaigns, segment your audience, and run automations right from Claude, on the same brand, lists, and verified domain you already use. It takes about a minute to set up, and you won't need an API key. Here's how.

I recorded the whole setup, connector and all, then had Claude build a campaign at the end of it. Eight minutes 👇

Thomas walks through connecting Claude to Brew via MCP - watch the video

Step 1: Add the Brew connector

Add the Brew connector in Claude1.

In Claude, click the + in the message box, then hover over Connectors.

2.

Click Add connector.

3.

Click Add custom connector.

4.

Enter Brew as the name as the name as the name, and paste this into the Remote MCP server URL field: https://brew.new/api/mcp

5.

Click Add. Brew now appears in your connector list.

Step 2: Connect your Brew account

Connect your Brew account1.

Open the + menu again, then Connectors, then Manage connectors.

2.

Find Brew in the list and click Connect.

3.

A Brew page opens asking to connect Claude to your workspace. Sign in to Brew first if you are not already.

4.

Pick the brand you want this connection tied to, then click Connect.

5.

That's it. Brew is now ready to go.

Each connection is tied to one brand. If you manage more than one brand in Brew, choose the brand for this connection, then repeat these steps to connect each additional brand.

Using ChatGPT, Cursor, or another agent? The steps are the same. Full setup guide for every client here.

You still call the shots on strategy and creative. You're just not stuck doing the repetitive parts anymore.