Email content

Knock

Today we're introducing the Knock agent for Slack, giving teams a new way to build, manage, and ship customer messaging from where they already work.

Triggering the Knock agent from Slack

After connecting Knock to Slack, tag @Knock in any channel, describe what you want, and let the agent work in the background to build campaigns, draft messaging, and update lifecycle workflows.

Built on your messaging system

The Knock agent works across all of your customer engagement resources:

Create and manage onboarding and lifecycle workflows.

Build and schedule newsletters and announcements.

Draft and publish in-app tooltips, upgrade nudges, and more.

Filter and target audiences in real-time.

It uses your team's approved layouts, styles, and components, so the output is always on-brand.

Watching the Knock agent work in Slack

And since it has access to your Knock resources, it can also answer questions about your messaging setup:

Which workflows message users after signup?

What audiences are used for onboarding?

Where is this email template being reused?

What messages touch a specific segment?

Review changes before launch

When the agent wraps up a request, it posts a direct link to any modified resources in Knock. Click to open the workflow, broadcast, guide, or audience and review the output before anything goes live.

Reviewing a Knock resource created from Slack

From there, you can make tweaks by hand or ask the agent for follow-up changes—right in the same thread where it left off.

Get started today

The Knock agent for Slack is available today for all Knock customers. To get started, connect Knock to your Slack organization and invite the agent to the channels where your team collaborates.

You can read the full changelog or visit our documentation to learn more.

Knock on 🤘

Sam Seely, Co-Founder + CEO @ Knock

Sam Seely

Co-Founder + CEO @ Knock