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The best time to send is when you have something
to say
Brew composing an on-brand campaign from a single prompt
Hi
{{ firstName | there }},
There is a lot of advice about send times. Tuesday
at 10am. Thursday afternoon. Avoid Mondays. Most
of it is noise. The open rate you get on any given
hour matters far less than whether the email
deserved to land in the first place.
The best time to send is when you have a real
reason. A shipped feature. A price change worth
explaining. A story your list will actually want.
When the message is worth reading, the hour takes
care of itself.
The catch is that "when you have something to
say" is unpredictable, and building a good
email on demand is slow. That's the part Brew
fixes. Describe the moment in a sentence and get a
complete, on-brand campaign back in seconds. So
the schedule follows your message, not the other
way around.
Draft your next send
→
One prompt. A campaign ready to review.
All the best,
Philip
P.S. This email took me a few minutes and a couple
of prompts to create in Brew.
Remix it here →
Now it's your turn — get brewing with Brew
Let's get brewing.
Philip, CEO and Co-founder of Brew
Philip
CEO & Co-founder
philip@brew.new
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