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Animoto
Static images weren’t enough. Video changed everything.
When author Melissa Addey set out to promote her books on Facebook, she had strong visuals, compelling covers, and a great story to tell. But static images weren’t cutting through the feed.
With her ad performance stagnating, she turned to video.
Nest Homeware Logo
Melissa used Animoto to transform her book covers and photos into dynamic trailer-style videos that immediately grabbed attention and pulled readers in. Her ad performance skyrocketed overnight, turning
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Matt Cavallaro, Animoto customer
"When I first discovered Animoto, I bought a monthly plan and did nothing but create videos for months. I liked it so much, and the videos worked so well, that I decided I needed it year-round."
- Melissa Addey, Animoto customer since 2019
Key results
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More attention than static posts
Video helped Melissa stop scrollers and stand out in crowded feeds.
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Stronger engagement
Motion, pacing, and text pulled viewers into her story.
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10 minutes to create
With a repeatable formula and stories to tell, Melissa is able to create videos in minutes.
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4 templates for your next video ad
Book Trailer
Book trailer cover image
Use this template ›
Product Promotion
Product Promotion Template
Use this template ›
Ad for a Sale
Ad for a Sale Template
Use this template ›
New Listing Promo
New Launch Promo Template GIF
Use this template ›
Make a video
Animoto
Animoto Inc.
848 N. Rainbow Blvd. #3017
Las Vegas, NV 89107
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