How to Import Figma, HTML, and Inbox Emails in Brew
With Thomas, CTO · 3:35
Bring the emails you already have into Brew from Figma, from HTML or by forwarding them from your inbox.
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Choose Brew if you want a fully agentic setup, where your AI agent drives lifecycle marketing to engage and retain customers. Brew designs every email from your brand and runs your automations agentically.
Choose Drip if you run an online store and want pop-ups, forms and revenue tracked to each email in the same account, and have someone to design each email.
THE BROWSERCOMPANY
Brew is fully agentic: your agent designs on-brand emails, sends them and runs your automations. In Drip, your team designs each email and builds each workflow by hand.
 Brew | Drip | |
|---|---|---|
| Key differences | ||
| Fully agentic | Brew: Yes. Your agent designs, sends and runs automations end to end | Drip: Partly. Partly: MCP schedules broadcasts; workflows are built in Drip |
| Designs finished, on-brand emails | Brew: Yes. Layout, copy and images from your brand, ready to send | Drip: No. You design each email from templates |
| Your agent takes it live | Brew: Yes. Sends, schedules and runs automations; OAuth and org-scoped MCP require confirmation, brand API keys do not | Drip: Partly. Partly: Schedules HTML broadcasts and activates existing workflows |
| Remembers your brand for every email | Brew: Yes. Brand files your agent reads every time | Drip: Partly. Partly: Themed templates and reusable blocks |
| Unlimited contacts | Brew: Yes. On every plan; you pay for sends | Drip: No. Billed on active people, unsubscribed ones too |
| Unlimited automations | Brew: Yes. No limits on automations or flow steps | Drip: Partly. Partly: Up to 50 workflows |
| Brew | Drip | |
|---|---|---|
| Creating emails | ||
| Visual editor | Brew: Yes. Infinite canvas, edit by hand or in chat | Drip: Yes. Visual builder with 50+ themed templates |
| Bring the emails you already have | Brew: Yes. HTML, MJML, React Email, Figma or a forwarded email | Drip: Yes. Custom HTML builder for raw HTML |
| A/B testing | Brew: No. Not built in | Drip: Yes. Up to four subject or content variations |
| Automation and data | ||
| Event-triggered automations | Brew: Yes. Stripe, Shopify, Clerk, Supabase or your own events | Drip: Yes. Purchases, browsing and custom events |
| Builds an automation from a description | Brew: Yes. Emails, waits and branches together | Drip: No. Built in the visual builder or from templates |
| Revenue per email | Brew: No. Not built in | Drip: Yes. Orders and revenue traced to each email |
| Channels and list growth | ||
| Email from your own domain | Brew: Yes. Marketing and transactional | Drip: Yes. Marketing and transactional |
| Pop-ups and signup forms | Brew: No. Email only | Drip: Yes. Onsite pop-ups and embedded forms |
| Facebook and Instagram audiences | Brew: No. Not built in | Drip: Yes. Syncs people to Facebook Custom Audiences |
| Agents and developers | ||
| MCP server for AI agents | Brew: Yes. Every Brew tool, in Claude, ChatGPT, Cursor and Grok | Drip: Partly. Partly: Claude and ChatGPT; no calls to build workflows |
| API | Brew: Yes. REST API, typed SDK and CLI | Drip: Yes. REST API and webhooks |
| Pricing | ||
| Billed on | Brew: Emails sent and AI credits | Drip: Active people and email volume |
| Getting started | Brew: Free trial with 500 AI credits and 1,000 sends | Drip: 14-day free trial; no free plan |
| First paid plan | Brew: Growth, $99/month: 10,000 AI credits and 50,000 sends | Drip: $39/month for up to 2,500 people, unlimited sends |
| Next plan | Brew: Pro, $249/month: 25,000 AI credits and 200,000 sends | Drip: $154/month for up to 10,000 people |
| Top plan | Brew: Enterprise: custom volume and a dedicated account manager | Drip: One plan; the price rises with your list |
| Security and compliance | ||
| SOC 2 and ISO 27001 | Brew: No. Not yet; security review and DPA on request | Drip: No. Not listed for Drip |
Connect Claude, ChatGPT, Cursor or Grok over MCP and your agent gets every Brew tool. It designs emails from your brand, builds audiences, runs automations and schedules sends. OAuth and organization-scoped MCP connections ask you to confirm live sends and launches. Brand-scoped API keys can execute permitted calls without the MCP confirmation step.
Paste your website and Brew writes your brand into two files your agent reads for every email. Describe the email and it appears on the canvas, ready to edit by hand or in chat.
They had me at Lovable for email. 10/10 experience.
MiloRiff.aiHaving an AI assistant built into the platform has made creating emails so much faster, easier, and, honestly, a really enjoyable experience.
Alice MullinsMarketing Manager, RedSeedA great rethinking of everything about email. Love it so far.
Shan ZhongGrowth, NeticVery impressed with what y’all have built and can’t wait to use Brew.
Addie LevinskyOps & Strategy, The Browser CompanyI didn’t need to cold start it with context. I gave it a link and it gathered everything it needed to get me started. I liked its taste in design.
Nischal NaikCo-founder, ConstructKeep Drip sending until Brew passes your tests. We’ll do the move with you on a call if you like.
In Drip, go to People, then Active, leave the filter blank and choose Actions, then Export to CSV. Drip emails you a link to the file, which includes each person’s status (active or unsubscribed), tags and custom fields. Before importing, prepare a Subscribed column: true for opted-in contacts, false for unsubscribed, cleaned or suppressed contacts. Invert any Unsubscribed true/false flag first. Map the column to Subscribed and review the opt-out preview; new contacts default to subscribed if this value is missing.
Most teams have Brew redesign their emails from their brand, which is faster and looks better. Drip does not export emails built in its visual builder, so forward a sent email to hello@email.brew.new or paste the code of a custom HTML email; imports are free.
Connect Stripe, Shopify, Clerk or Supabase, or send your own events over the API, then describe each workflow. Brew builds the emails, waits and branches, usually simpler than the original.
Connect and verify your sending domain, then review its health and inbox placement. For a new domain, select Gradual send to ramp the campaign in configurable batches before a large send. Gradual send is off by default; connecting a domain does not automatically warm it up.
With Thomas, CTO · 3:35
Bring the emails you already have into Brew from Figma, from HTML or by forwarding them from your inbox.
Watch on YouTube (opens in a new tab)We're here to help! Feel free to schedule a call.
Can't find what you're looking for? Contact us at +1-(332)-203-2145 or support@brew.new.
Yes, if you want an agent to run your email. Brew designs finished, on-brand emails from your brand, sends them and runs your automations from your AI agent, with unlimited contacts and no limit on automations. Brew is email only, so pop-ups, signup forms and ad audiences stay in another tool.
Yes. You can design in Brew and keep Drip for your store workflows, pop-ups and forms. Export the finished email as HTML and paste it into Drip’s custom HTML builder. Brew does not export to Drip directly.
In Brew, your agent designs the finished email from your brand, builds audiences, runs automations and sends. Drip’s AI access runs through its MCP connector, which lets Claude, ChatGPT and other clients read your data, create HTML broadcasts as drafts, schedule them, tag and enroll people, and activate or pause workflows, each write after your approval. It has no call that builds a workflow, so flows are still built in Drip’s visual builder.
OAuth and organization-scoped MCP connections ask you to confirm live sends and launches. Brand-scoped API keys can execute permitted calls without the MCP confirmation step.
Only as on-brand as the person building them. You design each email in Drip’s visual builder from its themed templates, or have Claude draft one in chat and push it into Drip as an HTML draft. Teams that move to Brew tell us these drafts rarely look like their brand, so someone still redesigns them. Brew designs the whole email, layout, copy and images, from brand files your agent reads every time, so it goes out on-brand.
It depends on your list and how much you send. Drip bills on active people and email volume, and unsubscribed people stay active, and billed, until you deactivate them. Brew bills on sends and AI credits with unlimited contacts. Teams with a large list they email in part usually pay less on Brew. Start with the free trial and compare at your own numbers.
No. Brew is email only: marketing and transactional email from your own domain, without pop-ups, forms or revenue per email. Teams that need those keep Drip or another tool for them and design the emails in Brew.
Not yet. We complete security reviews and sign a DPA on request, and our privacy policy, DPA, GDPR page and subprocessor list are public at docs.brew.new/legal.
Your first on-brand email is ready the day you start the trial. The rest depends on how many workflows you run: contacts and their status import from Drip’s CSV export, most teams have Brew redesign their emails rather than import them, and each workflow is rebuilt by describing it. Keep Drip sending until Brew passes your tests.
Before importing, prepare a Subscribed column: true for opted-in contacts, false for unsubscribed, cleaned or suppressed contacts. Invert any Unsubscribed true/false flag first. Map the column to Subscribed and review the opt-out preview; new contacts default to subscribed if this value is missing.
Yes. We get on a call to import your contacts and unsubscribe list, bring over or redesign your emails, rebuild your flows and connect your sending domain.
Brew publishes this comparison. Brew Team reviewed the linked first-party documentation. This is a documentation review, not a claim of hands-on testing of every product. Pricing and plan limits can change.
Work at Drip? If anything on this page is wrong or out of date, email support@brew.new and we will correct it. We want to compete on the product, not on a mistaken comparison.
Updated October 2026